Before you decide what type(s) of public engagement to conduct, you should determine the audience you want to reach. Spend some time thinking about key stakeholders, demographics, and others you would like to engage.
"Scope" refers to the geographic scope of your desired public engagement strategy
Geography refers to the place-type(s) where your target audience is located.
Think of the method or tool you would like to use to engage your target community.
Sometimes, public engagement must be done quicky, while other effots require more time. Consider how long you have to conduct and complete your project.